7 Rules of an Effective Business Card

7 Rules of an Effective Business Card

BY ERIN POINTER 

7 Rules of an Effective Business Card
Business Card Rules for Every Small Business Owner
By Alyssa Gregory on About.com

Having an effective business card is not as simple as listing your name and contact information on a small 3.5" x 2" card. In fact, there are thousands of ways you can format your business card, many options when it comes to the information you include, and even more ways you can make your business card stand out.

If you fail in any of these areas, though, you could lose prospects, get your card tossed before making a connection, and hurt your ability to network effectively.
Follow these seven business card rules to make sure your business card supports your brand and performs well for your business.

1. Include Only the Most Important Information

It's tempting to reduce the font size and include every last bit of information you have on your business card. I have seen cards that include the staples (name, title, business name, phone, email, website), plus every social network profile, a sales pitch, a comprehensive list of services and a bio. If you have this much information on your card, you are most certainly losing the recipient's attention due to information overload.
You want to include enough to pique the interest of the recipient and make it memorable, without making his or her head spin. Skip the kitchen sink, and keep your business card simple by being selective about the information you include.

2. Make Sure It Is Legible

Funky fonts are fun, but there's a time and a place for them, and your business card usually isn't the right place. Make sure the fonts you use on your business card aren't too small, too fancy, or distorted in some way, making your card difficult to read.
Do you want to add some spice to your card? Let your logo be the design element that adds interest and keep the text simple and straightforward.

3. Avoid Full Coverage

With affordable business card printing, it's very common to have full-color text and designs on both sides of your business card. But, avoid the temptation to completely cover every white space on your card, unless absolutely necessary.
It's impossible for your recipient to make notes or jot down a memory trigger when there is no room to write, when there is a dark color covering the entire surface, or when a high-gloss finish is applied to both sides. For those who regularly use business cards for note-taking, your black, glossy card may not make the cut for them.

4. Get Them Professionally Printed

While you could print your own business cards at home on your inkjet printer with perforated business card paper, please consider professional printing instead. Unless you have commercial printing capabilities, DIY business cards might not make the best first impression.
You may be able to save a moderate amount of money and update your information easily if you print them yourself, but the impact of handing over a homemade business card isn't the same as cards that are printed professionally.

5. Design for Your Audience

If you have multiple businesses, you may consider using the front of your business card for one venture and the back for the other. In some cases, when the two businesses complement each other or are loosely connected, this may work.
However, if you have two opposing identities -- let's say you're a graphic designer by day and a tow truck driver at night -- you should create a business card for each business to avoid confusion and speak directly and appropriately to each distinct audience.

6. Use Special Finishing Options Carefully

There are so many ways to make your business card stand out when it comes to the design. I have seen some very effective business cards that use attention-getting finishing features such rounded corners or other die cuts, holes punched through, unusual sizes, embossing, foil accents, and folds that can turn a simple card into a mini-brochure.
Any of these options may work for your business card, but make sure you are selecting a finish that is relevant to your brand, not just something cool to try.

7. Consider a Call to Action

While I recommend keeping your business card simple and streamlined, that doesn't mean you can't use some valuable real estate for a special offer or other call to action. Craft a short message that offers a discount, directs the recipient to your website, or provides a tip that will be relevant and useful to the reader.
If you hit the mark with a specific call to action or other helpful information, you can make your card instantly memorable and generate more leads in the process.

Source:http://www.gatewayprint.com

Is paper and print still important?

Is paper and print still important? From traditionalists to technologists, we asked the experts...

There’s no denying we live in a digital world, but it seems that printed communications still hold a place in our hearts, despite what the naysayers will have you believe. To find out just how important the medium still is, we called on a diverse group of experts, all involved in the paper and print industry in various different ways, to share their thoughts, and their favourite work. From traditionalists to technologists, here’s what they had to say…

THE PAPER MERCHANT
Emma Linley, creative papers product manager, Antalis
A world without print would be a pretty dull place! Print is still a vital part of the marketing mix and helps to provide a real world point of context for many campaigns that would otherwise exist only online. The role of print may be different to the part it has traditionally played in communications, but it’s clear that it still has an important place.

In an increasingly digital world, printed and digital communications complement each other, and one should not be seen as a replacement for the other. Incorporating printed materials into the mix can maximise a campaign’s impact.

For marketers and designers, the challenge is to find the critical balance of digital and printed mediums, which effectively maximises the impact of their campaigns and cuts through the clutter, in an era of message overload.

The integration of print and digital has been proven to increase response rates and an integrated campaign can help ensure that messages are received across multiple channels. The paper element can be used in many different ways. For example, it can push people online, via bridging technologies such as QR codes and augmented reality applications, or it can be used to reinforce messages from digital media. Introducing direct mail to an integrated campaign can raise the campaigns effectiveness by up to 62 per cent.

Digital, however sophisticated, cannot replicate the look, feel and individual characteristics of paper and other substrates.

Paper and print is a very tactile and eye-catching medium, which opens up an incredible range of opportunities for designers and marketers that wish to create beautiful, multi-sensory pieces of work. This is fuelling interest in some of our tactile creative papers, such as our Curious Matter and Curious Skin ranges, as designers seek to drive consumer engagement by creating printed products that have a broader appeal than purely visual.

While the world is going digital; paper is a vital component in communicating a brand message, add to that different printing technologies and you have a very powerful tool. Nothing quite puts your brand in the consumer’s hand like print.

THE GRAPHIC DESIGNER
Craig Oldham, founder and creative director, The Office of Craig Oldham
Like Streetfighter, Mortal Kombat, and those shit Alien and Predator movies, there’s a lot of versus action out there. Print versus digital is the best that communication design has to offer up. Hardly surprising then that I feel it’s a bit of a no-brainer.

People often forget, because it’s been with us for such a long time, that print, especially the book, is a technology — a piece of equipment created to perform a task. And if the last 50 years have told us anything it’s that technology is there to improve things, and offer new and alternative ways of doing them. But it’s exactly that — an alternative.

Technology’s modus operandi isn’t simply to overwrite that which precedes it, it’s to better it, and provide another option, another way. We accept this in the case of the size of our mobile phone, the sophistication of our computer or TV set, yet many struggle when it comes to design, thinking they have to go with one or the other — because of the populated fallacies that print is ‘dying’ or that analogue methods of communication are no longer effective when compared to their digital counterparts.

The reality is analogue and digital don’t live in competition, they’re different beasts. It’s not this or that, one or the other, they are just two different technologies — they are two different tools at your disposal. And your job as a designer is to pick the right tools for the right job.

As I skirted around earlier, just a few indents ago, print has been with the human race for centuries, and like digital it too had its moment with us where it was the new fad. Before mass print came along (until the technology came along) the only source of information most people had was one book and a priest, so thank Christ when Martin Luther rocked up with his poster, a bag of nails, and a different opinion. He used the right tool (print) for the right job (mass communication). And it worked for him. Fast forward a good 500 years and it’s still going on. Sticking with the poster, it’s since recruited for wars, symbolised youthful rebellion, iconised men and women to fame and fortune, and equally to death and terror. Even in an age where digital could be seen to be the popular choice, it’d be hard to deny that it was the poster that elected the first black president of the United States of America. But that’s only because Shepard Fairey understood what confuses so many, just like Luther did. They employed the right technology to best communicate their ideas.

Although I am admittedly a bit of a print fan, this is only because I haven’t been offered much, in terms of a draw, from digital yet. It’s still relatively new to us and as a result I don’t think it’s been used to its full potential yet. Its best is still to come. But I don’t think we’ll get there until people stop seeing digital as a contrast, as the counter to analogue – the point will be forever missed that it’s still about creating something. It’s about having a great idea and making it happen through the right and relevant channel. Wether that’s a bit of print or a bit of digital, a poster on a church door or www.wwwdotcom.com

THE MAGAZINE DESIGNER
Jeremy Leslie, founder and creative director, magCulture
Print remains important for many reasons but the main one is that nobody has yet come up with a better way to curate, manipulate and present content. If someone presented ‘the printed magazine’ as a brand new idea people would be wowed. They offer finite quantities of well-tooled material that are subtle balances of the familiar and surprising, matched to expectations of the reader and easily navigated and explored. The best examples become almost friends, regular parts of your life that can bring both joy and irritation.

Of course digital media offers many alternative qualities that can trump print, immediacy being the most obvious one. But as the web gets ever larger the filters involved in navigating become more and more imposing. The increasing personalisation of search results means we read what Google assesses we want rather than offering us serendipity.

My relationship with what I read online is so much about function and need, while print offers a more considered visual structure and hierarchy that subconsciously provides intense messaging about importance and relevance. I enjoy The Guardian iPhone app, but compared to that tiny screen the printed format offers a far subtler hierarchy and more easily assessed gauge of the content.

There are exceptions of course; The New Yorker has transferred its content successfully to both the web and tablet. And I’m proud to be have designed the groundbreaking site Aeon, offering a new long-form essay to read every weekday. It has quickly built a loyal readership, as have many other sites.

But it’s intriguing seeing how many successful content-orientated websites have recently added print elements to their publishing strategy. Music website Pitchfork has often been cited as one reason behind the downfall of the traditional music magazine, so there’s an irony to the fact they are about to publish the third edition of their quarterly Pitchfork Review, a beautiful piece of publishing produced in-house. The website will always be the main focus, but the fact they are publishing in print is recognition that there remains a hierarchy of importance in terms of form. The spontaneity, immediacy and breadth of the web matches much of what the music fan wants. When it comes to selecting the best material and publishing it to be kept, for now only print will do.

THE SCIENTIST
Dr Kate Stone, founder and MD, Novalia
I struggled to think of a stand out reason why print is important, I struggled because there are so many reasons, each significant in different ways, so I thought I would list just a few of them. Print communication is pervasive, we all come into contact with it many times a day. As well as advertising print is used to cover walls in our homes, patterns on fabric and even used on floors and tables.

Print is physical. We live in a physical world; until our brains are uploaded to the cloud there will always be a need for physical media. We like to touch, taste, smell and feel things, print does them all. Print can be temporary like a newspaper or permanent like art, becoming valueless or priceless with time.

Print is big or small, covering the side of a street block, or just a postage stamp. Print is low cost in low and high volume, from millions to just one, there is a cost effective process for any amount.

Print is local, a low labour intense process means we don’t need to manufacture on the other side of the world, shipping costs and times often mean we can’t. Print is renewable and recyclable, most of the raw materials do actually grow on trees. Print does not crash or need a software update when most needed (although I may be helping to change that, oops).

Print is accessible. Print changed the world, before the printing press books were written by hand one by one. This was a liberating and empowering information revolution. Although we live in a physical world it is now clearly a digital age, with many declaring the death of print, but it’s simply a re birth of an old medium, enhanced with much of what digital communication has to offer.

Digital offers two way communication, sound, video, instantly updates, connectivity and data logging. I am excited about combining digital and physical communication, print can become a significant portal to the digital world. Adding printed touch and Bluetooth with a connection to the internet via your mobile device to print is now possible. My work is about figuring out how and why we could/should do this. I’ve created interactive print because I was curious, fortunately that seems to have inspired a new vision and excitement for print.

THE TECHNOLOGIST
Marcus Kirsch, founder, SenseLab London
Before a medium or idea enters the mainstream, and during any relevant paradigm shifts affecting it, its role and relevance enters a phase of exploration and experimentation. Those phases tend to be significantly more important than the smaller incremental progress it makes, once it is a big or otherwise large scale entity. As for any system, size can mean stagnation of some, if not all, of its parts.

The same is obviously true for print and its future since digital publishing and the internet appeared on this planet. Personally, and taking reference from culture and history, I believe a ‘Blade Runner’ scenario is more likely than a ‘Things to Come’ scenario, meaning nothing new will ever completely kill the old. It will mix in various ways, traces of decades if not centuries still humming about in the years to come.

American science fiction author Bruce Sterling, being one of the future digital types that roam Silicon Valley, was one of the first to say that there was still a strong point for him to write ‘The Hacker Crackdown’ as a book – a finite edit of a point. And this is probably print’s strongest point. It is an opinion and view, a set of data, frozen in time and frozen within its references. We still learn best through comparing things that are different. Bigger and smaller are relative and help us make sense of things. Which is why I still carry a copy of ‘Future Shock’ with me – the 70s book that is still weirdly contemporary. It makes it more important that it is frozen in time, back in 1970 by Alvin Toffler.

So I find it rather exciting that it is a new era for print: an opportunity to explore itself out of stagnation. As we see in the examples below, books, references and non-linear storytelling are part of both print and the digital world, and on top of it all there is a strong case for the print medium containing stories and information, frozen in time as comparative and contextual parts of a greater story.

By: Staff Writer at TheDrum.com
Source: http://www.gatewayprint.com

Printing without Ink

By Kate Greene

Last week, a number of new technologies were announced at DEMO, a conference in Palm Desert, CA, where startups are unveiled. One company, called ZINK Imaging, impressed the media by offering a new way to print pictures without ink. By rethinking printing, ZINK, a spinoff of Polaroid, claims it can make ultraportable printers that can fit in a human hand or be integrated into digital cameras and cell phones.
The company's trick is to use a novel type of photo paper that changes color when heat is applied, says Steve Herchen, chief technology officer at ZINK. "It's the first new printing technology for digital printing that's come along in more than a decade," he says. There are a number of benefits that come with the new technology that aren't available with today's portable printers, he adds. At the top of his list is not worrying about running out of ink. People would still need to buy special photo paper, but the goal is to make this paper, which is expected to cost from 20 to 25 cents, ubiquitous.
Another benefit that comes out of the new printing approach, Herchen says, is technologists' ability to make the printer small enough to embed in portable gadgets. "If you look at any printer that prints with ink, you'd see that a fair amount of space is taken up by ink cartridges, ink ribbons, and the mechanisms to manage them," he says. With the ZINK printers, all of that bulk can be eliminated.
Historically, printing has been divided into several camps. Many home-office printers are inkjet, a relatively inexpensive technology that squirts ink from cartridges directly onto paper. More expensive laser printers use another approach that creates images using electrically charged colored powder, called toner. The third technology is called thermal printing. The most common type of thermal transfer printing uses a ribbon, similar to that in a typewriter, says Eric Hanson, manager of marking technology at Hewlett Packard Labs, in Palo Alto, CA. The ribbon is pressed to the paper, then heat is applied with a thermal printhead to transfer color. "Essentially, there's a color that can be vaporized from a ribbon and stick to paper that's designed for those dyes to stick to them," Hanson says. An example of this technology is found in Kodak's Easy Share Camera and Printer.
ZINK's printing technology is a first cousin of these traditional thermal printers. In fact, the company uses a thermal printhead similar to what's on the market today. "The printheads aren't unique to ZINK," says Herchen. "The technology to drive them is well-known. However, we've adapted them in a special way so that heat can be applied to ZINK media." Unlike the existing technologies that use thermal printheads to transfer color to paper, the new media has the color embedded in it, in the form of dye crystals that are clear at room temperature. The thermal printheads have been modified to selectively bring out the color in the dye crystals.
To make ZINK photo paper, which Herchen says feels exactly like regular photo paper, the researchers start with a white plastic sheet as a base material, then add very thin layers of dye crystals. The dye molecules that make up these crystals are structured in such a way that the crystal is transparent. When heat is applied, the molecules change their physical orientation from a crystal to an amorphous glass, a process that releases color.
The configuration of the crystal layers--yellow on top, magenta in the middle, and cyan on the bottom--is a crucial element in the printing process. When these layers pass through the thermal printhead, says Herchen, they are heated by 300 tiny heaters per square inch. And in order to bring out the appropriate color at each pixel, the temperature and amount of time each heater is on is precisely controlled. The crystals in the yellow top layer require the highest temperature to show their color but the shortest amount of time. To turn on the cyan bottom layer, the heaters operate at their lowest temperature for the longest amount of time. Bringing color out of the magenta middle layer requires heating times and temperatures somewhere in between.
"[The printer] is doing combinations of these pulses for every single pixel," says Herchen. To produce a green pixel, for instance, the heating element would turn on some yellow layers with a quick, high-temperature pulse, cool back down, and then turn on cyan with a longer, low-temperature pulse. It takes only tens of microseconds to deliver these pulses. In a typical two-by-three-inch picture, which takes less than a minute to print, there are approximately two hundred million heat pulses.
A technology based on thermal heating begs the question: how easy is it to ruin the paper before and after one has printed a picture? Herchen says that laboratory tests have shown that the paper--both before and after printing--doesn't change colors at temperatures as high as 70 °C (158 °F). And if placed in sunlight, the picture will fade at a rate similar to that of other thermal printings and many inkjet printings: about 5 to 15 years. Some analysts think that ZINK's technology has the capability to change the way people think about photos. "Right now, we're still relatively formal about photos," says Chris Shipley, executive producer of DEMO and cofounder of Guidewire Group, a technology research firm. People take pictures, collect them, and put them in books, but if they're taken with a cell phone, often they stay there, she says. "The idea that a photo can be a note, a moment captured and shared quickly, is something that ZINK enables," Shipley says. In the short run, she says, the technology could make photo sharing more casual.
Herchen says ZINK has plans for two products by the end of the year: a stand-alone portable printer and a printer integrated into a digital camera, both producing two-by-three-inch pictures. While the printer can be designed into tiny gadgets, it can also be integrated into larger electronics, and Herchen expects that within the next few years the printing technology could also show up in computer towers, laptop computers, and even home television sets.

This Bluetooth-enabled printer could be used to print pictures captured on mobile phones. This printer is one of two ZINK-enabled devices that the company expects to make available by the end of the year.
Credit: Zink

Multimedia

• Watch the photo paper’s crystals change colors

Reference:Technology review

About the university

       

General
The Guru Jambheshwar University, Hisar, was established on October 20, 1995 by an Act of the Legislature of the State of Haryana. It was formally inaugurated on November 1, 1995. It is named after Guru Jambheshwar Ji Maharaj, a saint environmentalist of 15th century. Keeping in view the nature of courses offered at the University and the mandate for which it had been established the name of the University has been changed as Guru Jambheshwar University of Science & Technology. The University is situated at Hisar, a rapidly growing town situated at about 167 Km. from Delhi on Delhi-Rohtak- Hisar- Sirsa- Fazilka National Highway (NH-10) and at a distance of about 231 Km. from Chandigarh on NH-65. The University is situated over a sprawling area of about 372 acres. The campus is laid out with picturesque landscape, numerous buildings of various designs and wide road network. It presents a spectacle of harmony in architecture and natural beauty. Approximately 225 acres of land have been developed providing with all modern facilities such as road networks, water supply, street lighting, electricity supply and parks/ lawns. The university has a cafeteria with the facility of a big dinning hall, kitchen, store and office on the ground floor. One big hall is also on the first floor. The cafeteria provides refreshment breakfast and lunch facilities. Facilities for special program like tea party etc. are also available here. Besides, there is a Shopping Centre which offers several facilities to the residents, such as saloon, laundry, post office, bookshop, bank with ATM facility, grocery shop, sweets shop, computer and photocopying facilities, etc.
The University is recognized by the University Grants Commission under Section 2(f) for recognition of degrees on 11.1.1996 and under section 12(B) of the UGC Act to be eligible for central assistance on 7.2.1997. The University has been accredited by National Assessment and Accreditation Council (NAAC), in 2002 as grade 'A' and has been re-accredited as grade 'A' with (CGPA 3.26), in 2009.

Jurisdiction
The jurisdiction of the University extends to the courses being run in the areas of science, technology, engineering, pharmacy, physiotherapy and management on the University Campus and all Technical Institutions (except B.Pharmacy institutions) in the districts Fatehabad, Hisar and Sirsa with effect from the academic session 2011-12.

Hostels
There are Seven Hostels (three for boys, three for Girls and one for working women) which can accommodate about 1600 students. All the hostels are fully equipped with modern amenities like electric geysers, music systems, telephone facilities, water coolers fitted with Water Purifier, insect killers and adequate playgrounds and other recreational facilities like colour television, chessboards, carom boards, Each hostel has a common room where newspapers and latest magazines are available to the students. Further, all hostels have internet and Wi-Fi facilities. The lawns around the hostels are developed aesthetically to provide refreshing view while entering or leaving hostel. Hostel accommodation is provided strictly on merit. The hostel residents will be governed by the terms and conditions as contained in the University Hostel Regulations. Keeping in view of the increasing strength of students two more Hostel one each for Boys and Girls are also under construction.

Credit Based System of Examinations
For the purpose of evaluation of students performance in the examinations, the University has switched over to credit based system of examinations for all programmes w.e.f. 2006-07. The prominent features of the credit based system are the process of continuous evaluation of a student's performance and flexibility to allow the students to progress at an optimum pace suited to individuals ability and convenience, subject to fulfilling minimum requirements for continuation.

University Library
The University Library added 6264 books to its existing collection of 80475 books during the financial year 2011-2012 and now the library has a collection of 86739 and 4175 bound volumes of journals. The Library has processed the subscription of 206 Indian Journals, 64 Magazines and 20 Newspapers for the year 2012.
The Library has the access to more than 6000 e-journals of 17 publishers through UGC-INFONET Consortium. The University Library subscribed Emerald Management Xtra-175, an online database of 175 electronic journals for the period January to December 2012. Using the Integrated Software Libsys: the complete database of Library, holdings of books and Library membership has been created. By using LS Digital Software-an add on software to LibSys, the Library has created its institutional repository. The Library is member of the American Library, New Delhi. The Library has an Internet Lab for SC/ST Students.
The University Library enrolled 5018 members during the current year and recorded 21031 visitors during the period. During the period of January to December, 2011, total issues for home lending were 84086 books (Average issues 294 books per day) and total 121522 books were consulted by the members of the Library.
Sports Facilities
The Sports Complex has one Multipurpose Hall for Indoor games i.e. Badminton, Table-Tennis, Carom board, Chess, 16 station Multi-Gym, Yoga and Weight lifting, one half cemented Cricket pitch, one ground each for Football, Hand ball, Cricket and Athletic Track of 400 meter and three Volley grounds. In addition, two cemented Basket ball courts, two Volleyball courts, two synthetic Lawn Tennis courts. One cemented Lawn tennis court with practice wall and one Synthetic Badminton Rex court have recently been constructed. Timings for Sports activities are Morning 6.00 a.m. to 9.00 a.m. and Evening 4.00 p.m. to 9.00 p.m. for University students and Staff Members. The Sports Equipments/ kits are issued to the students as well as to the University Employees during tournaments.

University Health Centre
The University Health Centre caters to the medical needs of University Staff and students. It is spacious enough to accommodate 2 doctors' cabins, a dispensing room, a laboratory, a medicine store, a minor O.T. and an observation room with 3 beds facility. The University Health Centre has the facility like:-
- Medical Aid to all common ailments with routine blood tests like hemogram, blood sugar, S. Cholesterol, S. bilirubin, Urine Test, Stool Test etc.
- First Aid to all the accident cases.
- Preliminary care to all major diseases.
- 24 hours Ambulance Service for transporting the referred patients.
- Free Medicines to all the employees and their wards and students.
For referral two multi-specialty hospitals are on University panel i.e. N.C. Jindal Institute of Medical Care & Research, Hisar and Civil Hospital, Hisar and nine empanelment of the doctors at Hisar like Orthopaedician, Physicians, Surgeon, Pediatrician, Ophthalmologist, Gynecologist, Urologist, Burn/ Plastic Surgeon and ENT to provide referral medical facility, in their respective field/ specialization, to the University employees and their dependents for treatment as Indoor patients in their hospitals. The medical reimbursement for indoor treatment from the above doctors will be admissible in accordance with the rates equal to PGIMER, Chandigarh.
Research Programmes
Research scholarship and creative work differentiate universities from all other educational institutions. The ideas, discoveries and innovations emanating from universities profoundly affect the social, cultural and economic well-being of our society. The University offers intensified research programmes leading to award of the degree of Doctor of Philosophy in all Departments offering post-graduate courses. The details are available in Information Brochure which can be had from Assistant Registrar (Registration) or university website www.gjust.ac.in.

Facilities for SC/ST & BC Students
A SC/ST Cell has been set up in the University to ensure proper implementation of various schemes of the UGC, the Government of India and the State Govt. concerning scholarships, stipends etc. for welfare of reserved categories. The guidelines, for various types of scholarship/ stipends as revised from time to time by the Central and State Govts., are notified to all departments which are got displayed on the Notice Boards of the concerned departments. This Cell ensures that these guidelines are strictly adhered to. The reservation to SC, BC and other categories will be admissible as per reservation policy of the State Govt. The following type of scholarships are granted to the SC and BC candidates under the Schemes of Govt. of India/ State Govt.
(i) Post Matric Scholarship to SC/ST students, Govt. of India Scheme.
(ii) Stipend to B.C. students under State Harijan Welfare Scheme.
(iii) Financial help from District Welfare Office to purchase books etc.

Central Instrumentation Laboratory
The Central Instrumentation Laboratory (CIL) is established for the students, research scholars and teachers of the university who are actively engaged in R&D activities in the emerging areas of Science, Technology & Engineering. The CIL is presently having sophisticated instruments like High Performance Liquid Chromatograph (HPLC), Atomic Absorption Spectrophotometer (AAS), UV-VIS-NIR-Spectrophotometer, Differential Scanning Calorimeter, Lyophilizer and FT-IR Spectrometer. The process for procurement of NMR machine and other Sophisticated instruments are in progress. These instruments are of multidisciplinary utility. These instruments are generally used to pursue R&D activities by the students of Department of Bio & Nano Technology, Food Technology, Pharmaceutical Science, Applied Physics, Environmental Science & Engineering and Chemistry.

Business Development Group
The University has constituted the Business Development Group (BDG). The BDG has been mandated to foster closer ties with the Corporate World, Industry Association, Government agencies, Multi-lateral bodies and others for the purpose of soliciting consultancy assignments, collaborative research projects, establishment of study chair in the University and placement activities of the students. The BDS has also been the coordinating agency for carrying out the consultancy activities by the University teachers. The teachers of the University have taken up the consultancy activities in big way. So far, more than 150 consultancy assignments have been completed by the university teachers involving a sum of Rs. 100 lakhs (approx.).

Intellectual Property Rights & Technology Commercialization Cell (IPR & TCC)
The IPRs are a bundle of exclusive rights over creations of the mind both artistic and commercial. The former is covered by copyright laws, which protect creative works, such as books, movies, music, paintings, photographs, and software, and gives the copyright holder exclusive right to control reproduction or adaptation of such works for a certain period of time. The second category is collectively known as "industrial properties", as they are typically created and used for industrial or commercial purposes. A patent may be granted for a new, useful, and non-obvious invention and gives the patent holder a right to prevent others from practicing the invention without a license from the inventor for a certain period of time. A trademark is a distinctive sign which is used to prevent confusion among products in the marketplace. An industrial design right protects the form of appearance, style or design of an industrial object from infringement. A trade secret is an item of non-public information concerning the commercial practices or proprietary knowledge of a business. All this calls for comprehensive understanding and detailed deliberations on various issues and intricacies involved and hence a separate cell was required to address the underlying objectives. Therefore the University has established a separate Cell for the purpose of Documentation and Commercialization of Research. The Cell is named as "Intellectual Property Rights & Technology Commercialization Cell". The very purpose of creating this Cell is to ensure the `Commercial Use' of University's In-house Research and Technology-Outcomes to outside world. The Cell is expected to transfer University's intellectual property rights to needy organizations to promote active commercialization of University's inventions through a well-designed policy of the University in this connection.

Campus Networking
In order to cater all such needs of Information & Communication Technologies for students, staff and faculty of university, Networking Cell has been set up in the university. At present all the teaching departments, hostels (common room), administrative blocks and other offices have been connected with a combination of wired and wireless network. The internet connectivity has been provided through 10 Mbps leased line free of cost to faculty, staff and students of university for 24 hours. Each faculty, staff and students of University is provided E-mail address on internal mail server of University. The network has been empowered through high capacity and secured active and passive components.
Academic Staff College
The UGC- Academic Staff College has been established during the 11th Plan in this University in accordance with the National Policy of Education (NPE-1986). The objectives of ASC are to enhance the faculty motivation skills and knowledge through systematic orientation in specific subjects, techniques and methodologies, and thereby inculcate the right kind of values that would in turn encourage them to take initiatives for innovative and creative work and also to arrange programmes for heads of departments, principals, deans, officers, etc. must be organized with a view to acquainting the top-level administrators with what teachers are learning in the orientation programmes, which is helpful for effective decision making by the top level administrative and its implementation to achieve the excellence in the connected fields. The functions of ASC in the university are to plan, organise, implement, monitor and evaluate orientation courses for newly appointed college/university teachers. The ASC also organise refresher courses for serving teachers, and orientation programmes for senior administrators and heads of departments, principals, officers, etc. Programmes for students at Ph.D./post-doctoral levels from CSA/DSA/SAP departments are also organized by the ASC. The ASC also conduct short term courses of about one week duration in various fields for the professional development of senior faculty, and also the capability enhancement programmes for non academic staff so as to strengthen the teaching-learning environment. As a whole, the ASC of the university will endeavors to cater to the needs of teachers and academic administrators.
Centre for Behavioral Research & Intervention
The Basic aim of the centre is to take care of psychological well being of students and to develop the positive attitude among youth particularly the students. The Centre (CBRI) has been involved in providing psychological counseling to students, patients. Career counseling, personality development, awareness programme, community intervention programme, conducting workshops and seminars on psycho-social problems are some of the major objectives of the centre. The centre is also working on sponsored research projects in the field of behaviour modification, HIV /AIDS, Violence etc.

Students Welfare
The office of the Dean Students' Welfare looks after Students Welfare in numerous ways and also monitors various cultural activities. Some important facilities provided by this office are as follows:
" Group Insurance Scheme for the Regular Students.
" `Earn While You Learn' Scheme.
" Funding of Educational/ Industrial Tours.
" Financial Aid to the needy students.
" Railway Concession Pass facility.
Students Discipline
For dealing with day-to-day disciplinary matters concerning students a Committee on Students Discipline & Welfare (Proctorial Committee) has been constituted to monitor the disciplinary climate prevailing in the student community and to maintain the Law and Order situation on the University Campus. The Proctor is responsible for the enforcement of the condition relating to Residence, Health and Discipline as laid down in the concerned ordinance.
National Service Scheme
The motto of the National Service Scheme (N.S.S.) is " "Not Me, But You", this expresses the essence of democratic living and upholds the need for selfless services and appreciation of another person's point of view and also show consideration for fellow human beings. It underlines that the welfare of an individual is ultimately dependent on the welfare of the society as a whole. The NSS units of Guru Jambheshwar University of Science & Technology are involved in inculcating the feelings of empathy and self extension among students. To uphold and promote the values of communal harmony, patriotism, and national integration among students and community members through NSS activities is one of the basic objectives of the units. Seven days camps, National integration camps are the integral part of the NSS in the University. The NSS units have been involved in awareness programmes related to prevention of HIV/AIDS, female feticide and drug addiction etc. NSS volunteers are also involved in the activities related to literacy, plantation, cleanliness and blood donation, etc.         

Source from: GJUS&T

Thomson Press

Founded in 1967 by Lord Thomson of Fleet, Founder of Thomson Corporation (one of the biggest publishers in the world), in partnership with current owners who are now the majority shareholders. It was initially involved in the distribution of publications of a large number of overseas publishers, and printing of children's books for export. In 1974 the focus shifted to printing of the group's prestigious publication India Today. As of date apart from a number of prestigious magazines printed for various publishing houses, Thomson Press also prints high quality commercial POS items and books for the domestic and export markets.

Each of our four printing units and two Repro units has developed its own unique strengths and areas of expertise, providing our customers with a strong support structure across an extensive range of printing services.

Absolute commitment to quality, meticulous attention to detail and unparalleled level of service have made Thomson Press a leading specialist in Design, Prepress, Printing and distribution services. As a company we are committed to employing dedicated staff, investing in the very best technology available and maintaining a close involvement with the industry.

The product range covers books in monochrome and multicolour, coffee table and children's books, school textbooks, dated products and also thin paper products including Bibles & dictionaries for domestic and international markets. Thomson Press also scores in the production of high quality commercial literature including magazines, brochures, catalogues, annual reports and POS materials.

Customer service is taken care of by our wide network of sales offices in Delhi, Mumbai, Kolkata, Bangalore and overseas in New York and London.


Source from: Thomson press

GJUS&T on pics

 

GJU is a technical university in Hisar, Haryana, India and its campus is widely spread and having a lots of beautiful places inside, have a look at some of the beautiful places of GJU, Hisar.

Library

Campus

Logo

Gate No. 3

Gate No. 3

Library Arc

Library

Library

Library

Library

Guru Ji

Basket Ball Court

 

Source from: GJUS&T Campus Life

Careers

Thomson Press, is a People's Company.The belief that 'Human Resources are the main drivers of the organization' helped us build a pool of workforce, which is talented, dynamic, innovative, creative and ready to accept challenges. We at Thomson Press believe in exploring, nurturing and developing the blooming buds into corporate giants.  If you have the drive for being the 'BEST' then come and join hands with the leader in Printing Technology.  Fresh recruits in the company are taken under a set of Corporate Training Schemes   Job Openings During the period of training fresh recruits are given exposure to different facets in their respective field of specialization as well as printing operations. We also prepare and develop them to shoulder managerial responsibilities. With attractive remuneration structures and monetary and non-monetary appreciation for performance, we provide a clear career path for an individual to grow and develop. So come and explore the world of opportunities at Thomson Press. Source from: Thomson press

Their

To recognize the customer's right to Quality, Services, Timely Delivery and Cost To ensure maximum satisfaction to the clients To continue to maintain ethical practices, legal, social, personal conscience framework To encourage individual growth to fullest potential To maintain high degree of efficiency and attain international standards Quality through people and technology

Discipline and respect for commitment Ownership of organization's goals and interests; Taking accountability and responsibility Trust, sensitivity and professional conduct Quality orientation and pursuit of excellence Source from: Thomson press

Thomson Press Team

Aroon Purie, Chairman

Aroon PurieChairman

An alumnus of the London School of Economics and a Fellow of The Institute of Chartered Accountants (England and Wales), Aroon Purie is responsible for the strategic direction of the company. He started his career in 1970 at Thomson Press as Production Controller and still continues to be its guiding force.

As Editor-in-Chief & Chairman of The India Today Group as well as Chairman & Managing Director, TV Today Network Limited, he sets the journalistic style for the largest, most respected magazine publishing group and media conglomerate in India. He also heads the new joint venture with the Daily Mail, U.K., to launch newspapers in India shortly.

He has served as Chairman of the Council of Management, Audit Bureau of Circulations (ABC) in 2000-1; Chairman & Member of the CII's Committee on Media & Entertainment in 2003-04; and, is presently a Member of the Executive Committee of the Editors Guild of India and Vice-Chairman, Board of Directors, of the International Federation of the Periodical Press (FIPP).

He is also the recipient of many prestigious Awards - The B.D. Goenka Award for Excellence in Journalism (1988), The G.K. Reddy Memorial Award for Outstanding Contribution to Journalism (1993-94), the ITA Scroll of Honour, 2003 (News & Current Affairs) from the Indian Television Academy, amongst others. Recently, he was conferred the prestigious Apsara Award from the Film and Television Producers' Guild of India for his Outstanding Contribution to Indian Television. He was awarded the PADMA BHUSHAN - amongst India 's highest civilian honours from the President of India in 2001.

Ankoor Purie, Managing Director

Ankoor Purie Managing Director

Mr Ankoor Purie is the Managing Director of Thomson Press (India) Ltd. Thomson Press is a member of the India Today Group which has varied interests in magazine publishing (India Today, Reader's Digest, etc.), broadcasting (Aaj Tak, Headlines Today, Tez, etc.), music, etc. Thomson Press is acknowledged as the country's largest commercial printing company. Besides being a member of the board, he oversees manufacturing at all units of Thomson Press. For the last few years he has been spearheading the manufacturing, quality, systems and technology up gradation of the company.

Mr Purie is also actively involved in driving group strategy and leads the groups' recent foray into the Educational and Digital Media Sector.

He is also a Founder - Director of Hyper Space Music Pvt. Ltd., an event and music label company under the brand name 'Dada Music'.

Mr Purie completed his schooling from Modern School, New Delhi and went to complete his Bachelors Degree in Print Management from the London College of Printing.

C J Jassawala, Executive Director - Printing

C J Jassawala Executive Director - Printing

C J Jassawala joined Thomson Press, Print Business as Chief Operating Officer in December 2006.

He did his post graduation in Human Resource Management from XLRI, Jamshedpur and was selected to join the Tata Administrative Services. Thereafter, he worked for 23 years with Voltas (A Tata Group Company) culminating in his last assignment there as Vice President - Operations and Business Head. He carries a wide experience in leadership, team building, turnaround management and business excellence.

As Executive Director - Printing, C J Jassawala is responsible for print operations across 5 units in the country and offices abroad.

Anil Mehra, Group Executive & Finance Director

Anil Mehra Chief Financial Officer

Anil Mehra is a Fellow Member of the Institute of Chartered Accountant of England & Wales as also of Institute of Chartered Accountants of India. He is the Group Executive and Finance Director of the India Today Group as well as Managing Director of Living Media India Limited and has been associated with the Group for 35 years.he has considerable expertise in the printing and multimedia industry.

Mehra's expertise includes Financial Management, Tax Planning, Management Control, Legal, and Corporate Affairs. He has been involved in all the projects and acquisitions for the India Today Group.

Mehra is also the Governor of leading Educational Institutions and Trustee of charitable trusts.

He is also a keen Golf player.


Source from: Thomson press

Thomson School of Learning

The 'training school' was started in 1995 with an aim to produce printing professionals to meet requirements of quality manpower. It provides a one year course in printing technology where both theoretical inputs and practical training is imparted by professionals from the industry as per the syllabi prepared by the Thomson Press School governing body. Students are given a monthly stipend and are absorbed in various units on successful completion of the course. Eligibility Graphic Technician Course. Diploma in Printing Technology from recognized Institutes. Machine Operation Course. ITI Certificate in Printing/Fitter/Electrician Trade.

Awards

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Award Name : Asian Print Award Year : 2010 Topic : Digital Printing (Bronze)
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Award Name : Gold Ink Awards Year : 2010 Topic : Consumer Megazine (Pewter Award (Gold Jury)) Cookbook (Pewter Award (Gold Jury)) Speciality Megazine (Pewter Award (Gold Jury)) Digital Printing (Pewter Award (Gold Jury)) Hardcover Book (Silver)	Please click here to enlarge
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Award Name : National Award For Excellence in Printing Year : 2010 Topic : Group Offset - Annual Report (Silver) Group - Digital Printing - Catalogues, brochures, Booklets (Silver) Group Offset - Wall Calendars (Bronze)
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Award Name : Print Week India Print Awards Year : 2010 Topic : Digital Printer of the year	Please click here to enlarge
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Award Name : ABCI Print Award Year : 2010 Topic : Photo Feature Hard Cover Books (Gold)	Please click here to enlarge
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Award Name : HP Digital Print Awards Year : 2010 Topic : HP indigo digital press, Book & Manual Category
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Award Name : National Awards for Excellence in Printing Year : 2008 Topic : Catalogues, Booklets, Wall Calendars
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Award Name : 5th Asian Print Awards Year : 2007 Topic : Best Application of Creative Colour - GMG Gold Award
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Award Name : Sappi Trading Printers of the year - Gold Year : 2007 Topic : Printer's own Promotion	Please click here to enlarge
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Award Name : Sappi Trading Printers of the year - Gold Year : 2007 Topic : Calendar	Please click here to enlarge
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Award Name : Sappi Trading Printers of the year - Bronze Year : 2007 Topic : Catalogues	Please click here to enlarge
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Award Name : North India Awards for Excellence in Printing Year : 2007 Topic : Desk Calendar, Digital Printing – On Demand Products, Greeting Card & Invitation Card, Digital Printing Single Colour, Magazine English, Picture Postcard Digital Printing – On Demand Products, Posters, Pictorial Products, Hard Bound Books, Wall Calendars, House Magazines	Please click here to enlarge
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Award Name : Sappi Trading Printers of the year Year : 2006 Topic : Silver award for the brochure Bronze award for Wall Calendar	Please click here to enlarge
Source From: Thomson press